Friday, September 24, 2010

JPMS Awapuhi Ginger Launch

John Paul Mitchell Systems has just launched a new line of Awapuhi Ginger products. The Awapuhi plant grows wild in Hawaii and locals have been using it for shampoo for many years. In 1983 John Paul DeJoria purchased land that would later become a sustainable, solar-powered Awapuhi farm. Recently, Paul Mitchell has come out with new Awapuhi products that are 100% sulfate free and color safe. The Keratin treatment and rinse provides deep damage repair using a protein humanely derived from sheep fur. I cannot wait to get my hands on this new line! Please visit www.awapuhi.paulmitchell.com for the closest salon that carries it.








Image courtesy of: http://awapuhi.paulmitchell.com

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